USDA recognizes corporations to promote nutrition and fight obesity
Dated: 17 June 2008
The US Department of Agriculture today recognized 46 corporations for efforts to promote improved nutrition and fight obesity.
Responding to a corporate challenge issued by the USDA Center for Nutrition Policy and Promotion (CNPP), food and electronic companies have signed a Memorandum of Intent with USDA.
"Teenagers and adults get a lot of signals from the consumer marketplace about what they buy and how they consume. Corporations today agree that MyPyramid's steps for healthier eating and activity present the opportunity for a message of solid, science-based nutrition advice and guidance," said Deputy Secretary of Agriculture Chuck Connor.
Nancy Johner, Agriculture Under Secretary for Food, Nutrition and Consumer Services said getting the healthy message to consumers is often a challenge.
"Reaching the American public with healthy nutrition messages while they are food shopping, cooking or at work or at play is the smart time to offer these suggestions."
Brian Wansink, Executive Director of the USDA Center for Nutrition Policy and Promotion said most Americans know what combination of foods contribute to a healthy diet, and when reminded, they can make better choices themselves.
"The problem is that our dietary habits don't necessarily reflect what we know," said Wansink.
"The greatest motivators toward a healthy diet are environmental cues. It's like a highway - one I would call, 'The Road to Healthville.' If we were to get reminders along the road to improve our dietary habits, to keep us on track, I am confident that our eating habits would improve substantially."
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US grocers including Whole Foods Market, Kroger and Stop & Shop have had to hire third party verifiers to root out produce that contains pesticide residue despite organic seals. Some supposedly organic producers are certifying conventionally-grown produce in order to increase the price.
Tesco, Britain's biggest retailer, has shown it operates best in tough markets, racking up a 10.3 per cent increase in profit of €1,824 billion for the first six months of 2008 to 23 August. Total sales rose 13.8 per cent to €32.1 billion.
Metro is currently a patchwork of conventional grocery stores under the banners A&P, Dominion, Loeb, The Barn, Ultra and Food Basics. What the third-largest grocer in Canada is planning to do is change banners in order to shed stale concepts and mixed consumer impressions.
Walmart has started listing the groceries it stocks online in a Beta section of their website listing thousands of food and other grocery-type products. The site also communicates nutritional information to consumers.
